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News from Solomon Bruce Consulting
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January 2012
Volume 2, Issue 1
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Dear Puckett,
Well, 2012 has finally arrived! The financial data is encouraging-- home sales
are up, car sales are increasing, jobless rates are decreasing and in some cases,
stores have seen some significant business increases during the past holiday season!
This is wonderful news! Many of our clients have experienced some terrific sales
increase during the recently completed holiday season.
Now is the time to review your business plan for 2012 and make the necessary adjustments
in order to capture/increase your sales that you may have missed in 2011. A conversation
with one of our consultants may provide valuable insight and help in increasing
your profitability in 2012. Give us a call to set up an appointment-- the results
may surprise you!
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Advertising Really Works!
One of our clients has just completed a major sale due to the retirement of the
owner. Ads were posted all over town, in the paper, on radio and TV, billboards
in the local community as well as having individuals stand on the street corner
with signs. The business owner told me that at one of his locations, sales increased
significantly. Sales at all locations increased, however, one location was much
more prominent than the others.
The reason sales increased at the one location-- the firm increased advertising
in the part of town that the store was located. The owner was surprised at the
increase. The business owner told me that he has already begun to design his marketing
budget for 2012 with this new marketing concept in mind.
If your sales are not where you want them, perhaps a review of your ideas on advertising
is in order. Our consultants can help you identify key characteristics that can
increase your business sales.
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The Oil Patch-- Synergy Station
The extreme economic development in the Baaken region of Western North Dakota and
Eastern Montana is explosive! No houses to rent, jobs galore with salaries approaching
and exceeding 6 figures are the norm. What is also the norm is a significant increase
in the number of people, construction of roads, pipelines, oil wells, hotels, buildings,
etc. in a region of the cournty that for many years has been quite static.
Studies forecast that the Williston Basin may be the most explosive oil play in
the last 150 years. There is all kinds of opportunity in this region of the country.
A new web site called Synery Station has been estabilished that addresses many of
the economic concerns of this region as well as provide ideas on how to capitalize
on these new business opportunities. Check out this new web site HERE! [http://r20.rs6.net/tn.jsp?llr=fhww5cdab&et=1109023877394&s=404&e=001HyfV_r9mIHl43e4xhgDhrkq6FTJ0KiLc6Sk9rLb6Q4HMwgreSXIf3RLjARbyjY1NpthHT4LhXs3zgtgLkfzKv0xbbxNjiHcGQNVeqW6_s5dkV8Dr8jIKBA==]
In This Issue
Advertising Really Works!
The Oil Patch-Synergy Station
Mobile Websites
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