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Proposal Writing: Templates Rule in Efficient Proposal Writing

Title: Proposal Writing: Templates Rule in Efficient Proposal Writing


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Welcome to our series called "Proposal Writing." This newsletter is the latest installment in a series of rotating weekly email newsletters about GSA Schedules, Proposal Writing, and Federal Sales.

Installment 64 - Templates Rule in Efficient Proposal Writing

Almost everything in a federal proposal can be viewed as a template except the proposed solution itself: resumes, corporate experience descriptions, and management plan sections. In some cases the proposed solution can be partially written using a template, particularly for operating support service contracts like base maintenance and information technology infrastructure.

Almost all companies use proposal templates to varying degrees. You can't have too many since they are the key to reducing proposal writing costs. Two key rules govern the use of templates:

  1. Every template used in a proposal must be tailored to the specifics of the Request for Proposal (RFP). Templates will look like off-the-shelf templates if they aren't tailored and evaluators will downgrade your proposal. The goal is to make a template look like original text.
  2. Don't lose track of your legacy content (templates). They won't save money if your writers don't know they exist or how to find them. Develop a template database and inform all proposal writing personnel of its contents.

Most federal contractors use templates in some form. Fedmarket offers proposal content and pricing templates:

RFP Templates

The benefits of these templates are summarized as follows:

  1. Give your writers a head-start so they can complete the section as opposed to start the section.
  2. Save 30 to 60 % of typical proposal writing effort - cost and time
  3. Allow writers to focus on critical customer-centric aspects of the proposal and maximize evaluation points
  4. Help ensure that the proposal will address all requirements of RFPs
  5. Help assure that proposal writing deadlines will be met without last minute crises
  6. Improve proposal consistency and quality
  7. Are developed from winning proposal language; you can be sure that content has been tested under fire.

Call our sales team at 301 652 9504, ext. 2, to learn more.

Chicago Seminars
Fedmarket's back-to-back courses for government sales are coming to Chicago, IL, March 25-26, 2010.
Federal Sales 101: "Winning Government Business" will teach you the secrets to successfully winning the deal and the keys to following the protocols of the contracting officers and determining the needs of your government customers.
Writing & Managing Winning Proposals will help you write a winning proposal for an opportunity you already SOLD to the government.
Call 301 652 9504, press 2, for more information or to register today.

Call Fedmarket's sales staff at 301 652 9504 and press 2 if you have questions concerning these or any other products or services Fedmarket offers.

Regards,
Richard White
President
Fedmarket.com
rwhite@thefederalmarketplace.com
301 652 9504 Ext. 118 (office)
301 908 0546 (cell)

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